Innovation with impact.
More weight for your
innovation projects.

With TRENDONE as your strategic innovation consultant, you will systematically identify the most valuable opportunities for innovation. Together, we will develop an effective innovation strategy and continuously strengthen your future sustainability.

Trend Radar for the mid-sized sector

What trends matter in 2021+
  • The Trend Radar is one of the most important instruments for effectiveness in the innovation process

  • It answers the question on which trends a company should and must focus on in the future
  • Current opinion is shaped by 153 participants from 12 industries

TRENDONE the Trend Radar for the mid-sized sector

Innovation Drivers 2021+

In the global competition for the markets of the future, the gap between the DACH, USA and China is getting bigger. How can the companies in the DACH region address this development?

To find answers, TRENDONE conducted a cross-industry, qualitative survey of 45 companies in the DACH region on innovation drivers for 2021 and beyond.

Learn more
Our Trend Universe

The TRENDONE Trend Universe features the most relevant change phenomena

  • 17 mega-trends
  • 109 macro-trends
  • High-resolution mega-trend map
Discover

The Trend Radar for the mid-sized sector

Being future-proof is the key indicator for economic strength in times of ever faster change and enormous global challenges.

The Trend Radar is one of the most important instruments for effectiveness in the innovation process. It answers the question on which trends a company should and must focus on in the future.

Discover

Our approach

Experience from over 600 innovation projects: our comprehensive approach enables us to create the conditions for effective innovation work right from the beginning. From trends to innovations.

Trend scouting
Trend scouting
Trend identification & monitoring

Innovations with the potential to make changes: with our 360-degree method of micro-trend research, we identify trends and signals from all around the world. Permanent scouting and cross-industry research are the basis for detecting trends early on.

Trend Radar
Trend Radar

The company-specific relevance evaluation of trends and the classification of their degree of maturity in the individual Trend Radar enable an early awareness of innovation opportunities and strategic alignment.

Trend Radar
Innovation areas
Innovation areas

The identified topic and focus areas with the greatest future potential form the core of the innovation strategy. Focusing on the most valuable innovation opportunities is also the starting point for concrete innovation and product development processes.

Innovation areas
Innovation projects
Innovation projects
Derivation & definition

Deriving concrete innovation projects leads to a specific innovation roadmap that bundles the entire project portfolio in a timeline. The innovation activities are defined by the strategic classification and prioritization of individual measures or programs.

Trend scouting
Trend Radar
Innovation areas
Innovation projects
Trend scouting
Trend identification & monitoring

Innovations with the potential to make changes: with our 360-degree method of micro-trend research, we identify trends and signals from all around the world. Permanent scouting and cross-industry research are the basis for detecting trends early on.

Trend Radar

The company-specific relevance evaluation of trends and the classification of their degree of maturity in the individual Trend Radar enable an early awareness of innovation opportunities and strategic alignment.

Trend Radar
Innovation areas

The identified topic and focus areas with the greatest future potential form the core of the innovation strategy. Focusing on the most valuable innovation opportunities is also the starting point for concrete innovation and product development processes.

Innovation areas
Innovation projects
Derivation & definition

Deriving concrete innovation projects leads to a specific innovation roadmap that bundles the entire project portfolio in a timeline. The innovation activities are defined by the strategic classification and prioritization of individual measures or programs.

Collaboration pays off. In the future.

TRENDONE creates innovation with effect.

Collaboration pays off. In the future.

TRENDONE creates innovation with effect.

Stihl
Micro-trends for customer-oriented business models
DB Systel
Trends & insights for the Digital Foresight team

Over 200 customers who trust us

Newsletter

Our monthly newsletter keeps you up to date with innovative micro-trends, informative background stories, digital innovation tools, free webinars and the latest trend appointments. 

Subscribe new
THE "WHY" AND OUR MISSION

We believe that you have to learn the ability of permanent transformation. TRENDONE systematically enables you to lastingly innovate your company by yourself. This is not solely the task of a single department. Your company’s ability to innovate concerns your entire organisation, processes and products – but mainly it concerns the mindset of your employees. After all, the future begins in the mind.

„For us, it’s all about using trends as an effective tool to help the innovation process become more effective.“

Thomas Haubold, Senior Innovation Advidsor

Trendmanager

Your tool for trend-based innovation work

The Trend Manager is the tool for your strategic work with trends. Lay the foundation for effective innovations.

Discover the benefits now
back to top