The Trend Universe | Mega-Trend Map
With 17 mega-trends and 119 macro-trends, the TRENDONE Trend Universe features the most relevant change phenomena. The Mega-Trend Map makes the complex and highly dynamic changes visible and easier to understand. Mega-trends offer an insight into which developments will have a lasting influence on society. As dynamic change phenomena, they are also subject to change themselves. This is why the mega-trends are checked for relevance at regular intervals. TRENDONE takes a close look at the latest innovations. Using our permanent 360-degree micro-trend research method, we identify the overriding change phenomena based on all the available evidence.