Trendmanager

The platform for trend management

Identify the trends that truly impact your business. Discover relevant developments in minutes, not days—from over 60,000 trends researched by experts. Work as a team to assess which ones are most important. And visualize your results in the Trend Radar. Trend research, evaluation, and collaboration—all in one tool.
Over 200 companies use Trendmanager

What you achieve with the Trendmanager

Clarity, not information overload
From 60,000+ curated trends, you filter the developments that are truly relevant to your company.
Shared understanding of relevance
Your team evaluates trends based on uniform criteria. Informed decisions instead of endless discussions about individual opinions.
From Insights to Fields of Action
Trends don't get lost in presentations. You link insights directly to innovation areas and projects.

How teams use Trendmanager

Collage von Bildern mit Menschen bei Teamarbeit und Technologie, darunter virtuelle Realität, medizinische Geräte und digitale Grafiken.
Preparing Strategy MeetingsYou need an overview of relevant developments in your market – researched in minutes instead of days.
Benutzeroberfläche mit drei Schaltflächen namens Act, Prepare und Watch und einem Bereich zur Verwaltung von Teilnehmerprofilen mit vier Fotos, daneben ein bunter Kreis mit farbcodierten Punkten.
Prioritizing trends as a teamYou want to collaboratively define which developments are a priority for your company.
Build an innovation pipelineYou want to systematically link trends with projects – transparently for all stakeholders.
Arbeitsbereich mit vier quadratischen Bildern links: futuristische Person, neuronale Netzwerke, technische Grafik und Serverraum, daneben Profilfotos von vier Teammitgliedern in einem weißen Rechteck.
Conduct quarterly reviewsYou conduct regular trend reviews and need documented evaluations over time.

Testen Sie den TRENDMANAGER

Melden Sie sich zu Ihrem kostenlosen Testzeitraum an und lernen Sie für 72 Stunden die Funktionen kennen.

Three modules for your foresight process

ExplorerRelevant trends in minutes, not days. 60,000+ expert-curated trends – searchable, filterable, categorized.
Discover module
RadarYour team assesses trends using consistent criteria – and reaches decisions more quickly. With visual trend radars and collaborative evaluation.
Discover module
StrategizerTrends flow directly into your project pipeline. Everyone sees which developments are driving which initiatives.
Discover module

From Fragmented Trends to Strategic Decisions

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Prices & Modules

Trendmanager Pricing

Explorer
Explore and monitor trends
€5,880
/year (incl. 5 licenses)
Radar
Evaluate and categorize trends
€11,880
/year (incl. 5 licenses, includes EXPLORER)
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Strategizer
Identify innovation areas and projects
€13,880
/year (incl. 5 licenses, includes EXPLORER + RADAR)
Trend Universe
60.000+ Trends
Trendfinder & Workspaces
Search Agents
AI-powered Insights
Interactive Trend Radars
Collaborative Evaluation
Company Trends
Innovation Fields
Innovation Projects
Custom Template-Export
*Additional license packages: 10, 20, 50 or more licenses available.

Do you need help choosing the right modules?

Book a no-obligation demo and our experts will be happy to assist you.
Laptop zeigt Strategizer-Software mit Diagramm und Text zur Trendbewertung.

More than just software: The integrated system

The Trendmanager provides data and methodology. If you need additional support, our consultants will assist you with your strategic planning.

Identify innovation fields

Together, we identify and prioritize the areas with the greatest potential for your business.
Eine Frau schreibt auf einem Post-it, umgeben von Papieren, während mehrere Personen bei einem Meeting zusammensitzen.

Develop future scenarios

In facilitated workshops, we translate trend insights into concrete scenarios for your strategic planning.
Person zeigt auf eine Wand mit organisiert angeordneten bunten Haftnotizen und einem Zeitstrahl von 2020.

Build a foresight system

We can help you embed strategic foresight as an ongoing process within your organization.
Mann mit Brille in kariertem Hemd erklärt etwas, gestikuliert vor einem Bildschirm mit Diagramm.

Frequently Asked Questions

What makes Trendmanager different from ChatGPT or Google Research?

ChatGPT and Google provide information upon request. The Trendmanager offers a curated, systematically evaluated trend database with 60,000+ innovations, which have been selected and classified by experts. Each trend has context, sources and is included in the mega macro micro trend system. And: The Trendmanager enables collaborative evaluation within a team and links with your projects. No search engine or chatbot can do that.

How complex is the introduction?

The Trendmanager is set up in 15 minutes. You get access to the trend database and can immediately search, filter and create workspaces. We offer onboarding sessions for the use of radars and collaborative assessment.

Können wir den Trendmanager testen?

Ja. Wir bieten eine 72-Stunden-Testversion an. Außerdem können Sie in einer Demo-Session sehen, wie der Trendmanager für Ihren Use Case funktioniert.

How up to date is the data?

The trend database is updated daily. Our team of experts is constantly curating new trends from all regions and industries. Around 250 new micro-trends are added every month. The trend universe (mega and macro trends) is updated annually.

How does integration with existing tools work?

The Trendmanager works as an independent platform. Export functions enable transfer to your existing tools (PowerPoint, Excel, PDF). With custom templates, you can export in your corporate design. API integrations upon request.

Can I get help getting started?

To get started, you will receive an onboarding session in which we will introduce you to the key functions of the trend manager and show you relevant application options.

Are there training courses or tutorials available?

Yes In addition to tutorials, videos and tips, we also offer webinars and individual consultations upon request.

Where is my data hosted?

The data is hosted in Germany and processed according to European standards.

Does the Trendmanager comply with GDPR requirements?

Yes, Trendmanager is fully GDPR-compliant.

Do we also need consulting or is the platform enough?

That depends on your needs. Many customers use Trend Manager independently for trend research and evaluation. If you need support in identifying fields of innovation, developing scenarios or setting up a foresight system, our consultants will assist you. Both can be used independently of each other.

See the Trendmanager in action

Watch a 45-minute demo to see how TrendManager supports your foresight process.