Macro-Trend Preventive Healthcare

Macro-Trend: Preventive Healthcare

A lot of sport, a healthy diet, plus regular check-ups - not only people profit from comprehensive healthcare, but companies and industries, too. To this end, companies use health apps and fitness trackers to collect more and more health data about their employees, with the aim of using it to raise their awareness about their health. Moreover, insurance companies use incentives to encourage healthier lifestyles and offer lower premiums for valid data. In the future, automated systems offering preventative diagnostics will help lower inhibitions about regular check-ups. The advantage is that such systems can measure many bodily functions very quickly, which provides the basis for downstreamed, personalised healthcare coaching.


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