Trend scouting /
80 TREND SCOUTS IN 22 LANGUAGES
We have a network throughout the world who report back to us on innovative products, new technologies and inspiring marketing strategies.
All the scouts who work with us constantly scan blogs on the internet, forums, magazines and newspapers for relevant topics and best practice innovations.
Trend analysts in Hamburg then evaluate these so-called "weak signals" during weekly editorial meetings according to the criteria of their being new, intelligent, leading performers and structure-changing. Editors then formulate concrete micro-trends.
The trend scouts working for TrendONE receive a scouting training and are experts in their chosen areas of speciality.
Apply to become a trend scout
Do you also have a broad understanding of one of the topics relevant to our work? Become a trend scout at TrendONE! For further information, please contact Melanie Kremer.
